Taking your Next Steps
The best way to predict the future is to invent it.
—Alan Kay
Hopefully attending this seminar co-sponsored by the CFTPA and reviewing our primer will have given you some ideas and inspiration… or at least you might have enjoyed the morning muffins.
There are lots of possibilities out there for film and television producers to work with digital designers to craft really compelling online extensions. And it is quite helpful that so much funding is now available to start turning the wheels.
As we all know, the industry is moving towards increased convergence in terms of funding for television and interactive properties. To what extent this convergence will be mandated, we don’t yet know… although there are snippets of information starting to leak from Ottawa. We’ll all need to stay tuned.
But if you want to get ahead of the curve, start now. Follow up with some of the people you heard speaking today, talk to the various financing agencies, sit down with your broadcaster, vet potential partners and get ready for the fall funding windows. There are two significant funding windows in October: if you follow the general process outlined in this document, there is no reason why you can’t get your share.
And who knows? Maybe next year, you’ll be speaking about your success at a seminar like this… only much, much bigger.